Test staff attitudes, results of training programmes, and operating procedures.

Mystery shopping has great flexibility.  It’s not only for anonymous buying from retail shops.  For maximum client value there must be an atmosphere of complete trust and willingness to absorb the implications of the findings.

Fieldwork Assistance have used it in testing wedding venue offers, booking train tickets, house buying and the use and positioning of promotional posters

  • Mystery shopping is used to test staff attitudes, results of training programmes, and operating procedures.
  • Invaluable in checking whether your training of staff is effective.
  • A well designed mystery shopping programme is an effective way of finding out your own weaknesses.
  • You decide what you want to achieve: our job is to have the imagination to work with you in putting the mystery shopping scenario together.
  • We provide accurate feedback both on each mystery shopping visit and overall analysis.
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Contact us for more information or advice

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Mystery shopping has great flexibility.  It’s not only for anonymous buying from retail shops. We have used it in testing wedding venue offers, booking train tickets, house buying and the use and positioning of promotional posters. For maximum client value there must be an atmosphere of complete trust and willingness to absorb the implications of the findings.

A good mystery shopping programme will ‘complete the circle’ of staff training and evaluation. It will be based on recent training programmes and can identify where the training has been effective and more importantly where extra training is required.

A key element of the scenarios which are used is that they should be realistic, presenting the kind of every day enquiry that staff can be expected to deal with.

Recent Projects

A recently established wedding venue was concerned about the perceptions being created by their staff. A thorough training programme was followed by a series of mystery shopping visits to identify the success – or otherwise – of the training. A range of scenarios were created and the whole process from initial telephone enquiry through to quotation was measured and assessed. The finding enabled management to target further training and to refine their promotional activities.